These case-study snapshots show the type of SEO and site-structure work we focus on for small businesses. The emphasis is on clear architecture, relevant landing pages, and content that matches how customers search.
Architect practice website
Focus: portfolio structure, service descriptions, and location-relevant project pages.
Approach: clarify page hierarchy, separate project categories, and improve internal linking so both people and search engines can follow the work.
Door and interiors retailer
Focus: product-category visibility for oak, walnut, fire doors, and related ranges.
Approach: strengthen category naming, improve product groupings, and support commercial pages with clearer navigation.
Beauty and salon brand
Focus: local service visibility and mobile-friendly service navigation.
Approach: simplify the service menu, separate pricing and gallery intent, and make contact details obvious on every key page.
Artist and creative portfolio sites
Focus: image-led pages that still give search engines enough context to understand the work.
Approach: add supporting copy, descriptive titles, and cleaner portfolio taxonomies so visual work is easier to discover.